CASE STUDY · POLITICAL CAMPAIGN

On-air spots that put a third-party candidate’s values in front of voters, in seconds.

Broadcast campaign spots for a Libertarian candidate in the race for Senate District 12.

Case studyStewart for Senate District 12Political Campaign
Stewart for Senate District 12
ClientCampaign committee
Deliverable2 on-air spots
FormatBroadcast masters
ServiceVideo production

01The challenge

A third-party candidate has to earn attention fast. The campaign needed spots that communicated who the candidate is and what he stands for, polished enough for broadcast and tight enough for paid airtime.

02Our approach

On-location filming and an edit built around the candidate’s own voice, with direct, sincere delivery, clean audio and pacing cut to the second for broadcast slots.

03What we delivered

  • Two on-air campaign spots
  • Broadcast-ready masters
  • Web versions for digital channels

04Watch

The result

Two finished spots delivered for air, giving the campaign a credible, professional presence on screen.

Project Details

  • Client:

    Stewart for Senate District 12

  • Sector:

    Political Campaign

  • Services:

    Campaign video · Broadcast

  • Produced by:

    Aarius Dumas

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